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POS Systems and Customer Relationship Management (CRM)

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Benefit 4: Give Your Customers the Information They Want with Microsoft POS Systems: Customer Relationship Management (CRM)

Customer Relationship Management (CRM): Track customers’ entire purchase histories. Impress your customers by providing information on their previous purchases and payments. Resolve disputes quickly and allow for partial payments. Use the information to suggest relevant up-sells, sale items, and volume discounts.

Target your mailings. Aim at your customers’ special interests. Grant automatic discounts and differential pricing to specific customers. Use multimedia NetDisplay to remind customers who forget their “usual items.”

Get current. Achieve more cash-in per customer. Align in-store traffic, catalog sales, and phone orders. Maximize cash-in from every ”touch“ and transaction—which helps you serve customers better and increase revenue.